How much do you have to pay to Google for page rank 9?
 

I was looking for statistisc for http://www.theinsider.com/ at alexa and compete and it shows that domain is live from mid 2008. How come this domain has page rank of 9. I see it's owned by CBS, but still, to get page rank 9 someone had to pay lots of money for o get it. Don't they check they...